Taylor Bembery
Associate Editor
With his newly released senior album entitled ‘Cadillactica’, Big K.R.I.T takes listeners deep into space to a planet where his subconscious thoughts and creative mind spark. The Def Jam recording artist has made it clear that he only wants to make classic and timeless music.
“I want to make timeless music because I want it to be relatable. I want to make sure I give my all to the maximum and that it is always quality. When I’m doing a mixtape, I treat them as if they were albums. It wasn’t just me trying to put something out. Timeless, is to follow behind all the legends that I grew up listening to. I wanted to make that kind of music…with timeless music it doesn’t matter how far down the line you listen to it, it makes you feel a certain way. It always brings you back to the first time when you heard it. That’s what timeless music embodies,” said Big K.R.I.T.
The Meridian, Miss. born rapper grew up listening to artists such as UGK, Outkast, Bobby Womack, Curtis Mayfield, Scarface, 8 Ball and MJG, just to name a few. He said they definitely impacted all of his music.
“They made me want to say something important,” said Big K.R.I.T.
Being from a small town in the deep South, K.R.I.T often struggled with people underestimating his lyrical talent. With his new album ‘Cadillactica’, it is time to pay attention.
“When I released ‘K.R.I.T Wuz Here’ that is when people started to know me. Signing with Def Jam was a feat and a milestone; doing ‘4eva N a Day’, ‘Live from the Underground’, ‘King Remembered In Time’, and now ‘Cadillactica’. It’s a large amount of content and it is all quality. I think people respect that and they know when they come to me for music, it is about the whole body of music and not just the single,” he said.
One single off of ‘Cadillactica’ is ‘Pay Attention’ ft. Rico Love. ‘Pay Attention’ is a smooth rap track that accompanies a very silky hook and bridge. The single displays another side of Big K.R.I.T. He shared how the unusual collaboration happened.
“I went down to Miami and I was working with producer Jim Jonsin. I heard Rico Love was going to be in town and I was familiar with his songwriting. Him and Jim Jonsin actually worked closely together with songwriting and production. Rico wanted to give me a kind of hook that was relatable across the board. It definitely gave me the opportunity to show growth lyrically in myself. Just adding my sprinkle to the bridge and the hook part,” said Big K.R.I.T.
‘Cadillactica’ is an album that tells an untold story. This album gives listeners an idea of where the crashed Cadillac (which was featured on the cover art of Big K.R.I.T’s 2012 album ’Live from the Underground’) derived from. Big K.R.I.T said ‘Cadillactica’ is going to live on its own.
“It’s definitely soulful, definitely gritty. I didn’t use a lot of samples this time. Only three samples, and the rest of it is all original. I got to work with some amazing producers. It’s very musical but sonically it has so much space. It has a ora and vibe to it that every song has a place and sequence. I’m just excited for people to hear the growth,” he said.
Big K.R.I.T’s album, ‘Cadillactica’, was released on Nov. 10. It is now available in-stores and digital download on iTunes, Google play, and Amazon music.
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